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Backed by capital raised from the Kuwait Investment Authority, UK PRS consists of 750 private-rental properties throughout the North West and West Midlands.
Ascend was appointed as the sole lettings and property management agent for UK PRS in Q1 2020. We created a dedicated team that was white-labelled under the ‘Live DifRent’ brand and brought in major efficiencies, utilising bespoke technology and systems with our in-house IT Development team.
Units in total
Uplift in renewal rents
Rent collection rate
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